Monthly Archives: February 2021

Black History Month: Our 2021 Inspiration Series

As a multicultural agency, cultural diversity is what gets us excited to come to work every day. So, when February rolled around, we formed an agency huddle for ideas on how to celebrate Black History Month. The ideas poured in, with team members inspired with different initiatives to celebrate Black contributions to Canada - from soul food, to sports, [...]

By | February 24th, 2021|Black History Month|
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Lunar New Year – Renewal and Reunions.

The Lunar New Year of the Ox begins on February 12, 2021. It welcomes spring, symbolizing renewal and new beginnings.   In keeping with the 12 Year Lunar Cycle, each year is represented by an animal. Many are happy to see the last of the Year of the Rat which heralded the pandemic in 2020. This year’s lunar animal is the Golden Ox, galloping in with the promise of the strength and the stability that we [...]

By | February 4th, 2021|Advertising, Chinese, Chinese New Year, Ethnic Advertising, Multicultural Marketing|
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