Project Description

CNY Campaign

Execute a fully integrated multi-channel ethnic campaign for Royale Tiger Towels during Chinese New Year Celebrating the Year of the Monkey.

TVC

Language: Cantonese and Mandarin

OOH

FSI and Pull up Banners.

Royale Digital ads

Start the New Year Clean

The Royale Family wishes you a Happy Chinese New Year!

Experiential

CNYFEST – Celebrate the year of the Monkey

Location: First Markham Place, Markham, ON.