CO-OP Eid al-Adha
Eid al-Adha is the ‘Festival of Sacrifice’, also called ‘Bakri/Bakra Eid’. Central symbols are the crescent moon and goat. Delicious dishes including the popular Mutton Biryani, Haleem and Nihari, are cooked and shared. Preparations also involve buying rice, vegetables, spices, etc. CO-OP’s insightful social and digital banners reached out to the Muslim community with Eid al-Adha Mubarak (Happy Eid) wishes, with savings on their festival groceries, to help them celebrate.