Digital Consumption

Gain insights through ethnic research & integrate into your 2017 campaigns!

Greetings!!! Integrating insights from research on an ongoing basis helps us deliver better ROI’s on client campaigns.  Gaining & leveraging key Information on ethnic consumer behavior, brand perception, preferences, media consumption and spending habits, cultural nuances, prove extremely valuable for creating messaging and engagement that resonates positively for the brand. Maple Diversity has been facilitating [...]

Thank You For Your Support!

Greetings! I completed six months at Maple Diversity Communications recently. It’s been a great run so far, during which with god’s grace, 6 new client relationships have been started - (Brookfield Residential – AB), (KAL TIRE -BC), (Hudson’s Bay Company –ON), (Redpath Sugar - ON), (Shoppers Drug Mart -ON), (Smart Wheel Canada – ON).   These relationships have been across [...]

HAPPY CHINESE NEW YEAR 2017

Greetings ! We’ve been seeing high interest from brand marketers in Canada wanting to venture into the ethnic marketing space and have started encouraging them to undertake cost effective campaigns. The objective would be to test strategy, gauge reach and results and integrate learnings into your 2017 marketing initiatives…. sounds interesting, doesn’t it??  Chinese New [...]

Digital Footprints of the Ethnic Consumer

As you begin to read this blog, take a quick scan around the room. It could be that you are reading this in the comfort of your home or at work, but it is more likely that you are accessing this on a mobile device while on the go. The World Wide Web has been [...]

By | November 24th, 2015|Digital Consumption, Mobile|0 Comments
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